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Nearly 80% of Pro Photogs Now Own Digital SLRs, says InfoTrends/CAP Ventures

Many also using RAW and color-management software.

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InfoTrends/CAP Ventures reports that professional photographers have indeed seen a massive changeover to digital. According to the consultancy's recent survey, nearly 80% of professionals now own a digital SLR, and more than 50% of them plan to purchase a new digital SLR within a year.

Other findings:
— Professional photographers across all specialties are taking a large number of shots, more than 480 per week on average.
— A majority of images are saved to a computer, and nearly 65% of the photos taken are edited.
— Many photographers are using RAW-conversion and color-management software, and a significant percentage of photos are being published to the Web.

“Photographers are placing the highest priority on generating new business, creating a more efficient workflow, and using the Web for marketing and sales,” says Jeff Hayes, a group director at InfoTrends/CAP Ventures. “Not surprisingly, when we turn to issues related to digital photo editing and the publishing process, their primary challenges seem to center upon workflow time, color management, and photo management.”

The InfoTrends/CAP Ventures findings comprise a new report titled “Digital Imaging and Professional Photographers End User Study.” It's based on a survey of 1000 professional photographers in the United States.

INFOTRENDS/CAP VENTURES
www.capv.com

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