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Digital Bias Consulting Names Michael Sanders as President

Industry veteran will focus on building partnerships in new role.

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Michael Sanders Michael Sanders

(PRESS RELEASE) MISSOULA, MT & HERMOSA BEACH, CA – Digital Bias Consulting, a U.S.-based textile consulting firm, has announced Michael Sanders as its new president.

Sanders is a textile industry veteran with more than 40 years of experience in printing, dyeing, and finishing. He previously served as vice president of Cal-Pacific Dyeing & Finishing Corp., one of Los Angeles’ largest dyehouses.

He later co-founded and served as vice president of Pacific Coast Fabrics, which was acquired by TVF in 2017. Last month, Sanders moved on from his position as director of printable textiles and finishing technology at TVF to lead Digital Bias Consulting.

In his new role as president of Digital Bias Consulting, Sanders plans to build partnerships with original equipment manufacturers, print service providers, and trade publications. Additionally, he will continue his work serving on digital textile printing boards and expert panels.

Michael will be joining his daughter Kathryn Sanders, the founder of Digital Bias Consulting, to help grow and expand the firm’s services. Michael will be leading Digital Bias Consulting’s day-to-day operations, which will allow Kathryn to focus on building her new digital textile printing studio, Western Sensibility, which launches later this year.

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