Work Hard, Play Hard

In order to promote newly available luxury apartments and upcoming retail stores and restaurants on the lower levels of One Santa Fe, a mixed-use development located in the heart of Los Angeles’ Arts District, window graphics were needed. Three thousand feet of window graphics, to be exact.

That’s where Costa Mesa, California, print shop Lucent Wraps (www.lucentwraps.com) – with help from design agency ChesireBeane – came in. Using its Seiko ColorPainter M-64s printer, Lucent Wraps printed the graphics onto Arlon DPF 4560GTX vinyl with Arlon 3420 laminate. The shop also wrapped a 12 x 20-foot concrete wall.

“The client requested media that, when removed, would not leave a residue or damage the finished concrete surface,” says Lucent Wraps founder Edmund Karam. AlumiGraphics aluminum foil-based Smooth media was then chosen for the wall.

The installation was performed by Lucent Wraps’ certified installers, who rented a scissor lift to install the wall wrap portion. The wall graphics will remain for an additional six to 12 months.

Check out more superwide projects from our April issue:

The Next Big Thing
Not Taken with a Grain of Salt
Fifty Thousand Graphics Bring Art Everywhere