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Roland DGA to Showcase its Latest UV and Direct-to-Garment Printing Technologies in Adobe MAX 2020 Online Conference




Wide-format digital imaging leader Roland DGA Corporation, a Gold Sponsor of the Adobe MAX 2020 Creativity Conference taking place October 20-22, will showcase its latest UV printing and direct-to-garment printing technologies at this free-to-attend, high-profile online event.  

Roland DGA will be supplying digital design templates and VersaUV printers for use in an Adobe MAX 2020 pre-conference workshop – “MAX-I-MUM WARP” – to be led by Adobe Senior Creative Director, Russell Brown.  In addition, Roland DGA will be providing an informative video tutorial on the new VersaSTUDIO BT-12 direct-to-garment printer – an affordable desktop device that makes printing full-color designs directly to apparel and accessories easier than ever. 

Pre-conference workshop attendees will have their own graphic designs printed onto customized plastic face shields with the Roland DG VersaUV LEF2 series UV flatbed printer. Uniquely engineered for product customization and personalization, LEF2 flatbeds are compact UV-LED printers that print directly on a vast array of substrates and three-dimensional objects with ease and precision.   

Those attending the Adobe MAX 2020 online conference can view Roland DGA’s video tutorial on the VersaSTUDIO BT-12, hosted by Roland DGA end user Laura Sims, who uses her BT-12 to create decorated apparel she sells through her online retail business, Wendy and Wander (

Roland DGA will also be providing product prizes for several contests and giveaways planned for Adobe MAX 2020.  The company will supply 200 zipper pouches custom-printed with a BT-12 for the “MAX Giveaway,” as well as a big prize for one lucky winner of the “MAX Game” – a new BT-12 direct-to-garment printer package, valued at over $5,000.

“We are thrilled to serve, once again, as an Adobe MAX sponsor and partner,” said Roland DGA President and CEO Andrew Oransky. “While this year’s conference will be a virtual experience due to the current circumstances, we have no doubt that it will be a landmark event. The combination of world-class speakers, unique workshops, and innovative technologies continue to make Adobe MAX one of the world’s premier creativity conferences. We are proud to supply cutting-edge devices that contribute to its overall success.” 




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