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Case Studies

Rescuing Vincent

BetterWall resells musuem exhibit banners.

Published

12 years ago

on

March 6, 2012

By

Big Picture Staff

Don’t have the money to buy an original work of art by Monet, van Gogh, or Rembrandt? Purchase the next best thing from BetterWall. The company has established a nice niche by making arrangements with museums around the world to exclusively sell their exhibit banners. In doing so, it’s also made quite the environmental impact: Through its sale and recycling of museum banners, the company has kept more than 100 tons of vinyl out of landfills since 2004, reports BetterWall’s Nicolas Weiser. Above: a banner with Vincent van Gogh’s Self Portrait artwork, from the “Van Gogh and Expressionism” exhibition at the Neue Galerie in New York.

BETTERWALL
www.betterwall.com

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