Case Studies
Red Bull OOH Takes Over Parking Lot
This OBIE award winner is a bit more than a billboard.
The 2015 OBIE awards, hosted by the Outdoor Advertising Association of America, celebrated simple advertising strategies that stirred up genuine feelings in its audience. “These winning campaigns need no explanation,” as the awards website put it.
The Red Bull Air Race World Championship's “Vertical Loop” ad, agented by Kastner & Partners, was a mega-billboard that took over the side of a building and its parking lot, mimicking a runway after a plane has taken off. The ad won a gold award in the category of Individual Execution – Billboard.
Check out other “” from 2015:
Advertisement Advertisement
Printvinyl Scored Print Media
New Printvinyl Scored wide-format print media features an easy-to-remove scored liner for creating decals, product stickers, packaging labels, and more. The precision-scored liner, with a 1.25” spacing on a 60” roll, guarantees a seamless and hassle-free removal process.
5 Current Customer Revenue Generators You Likely Aren’t Thinking About
Andretti INDYCAR Continue to Leverage HP Latex 800W for the 2024 Season
Kavalan Goes Big in United States With Media One Partnership
This Wide-Format Pro Started at Age 11, and 32 Years Later, Still Loves What He’s Doing
5 Current Customer Revenue Generators You Likely Aren’t Thinking About
3 Things Print Pros Must Do to Build Stronger Relationships in the Interiors Market
Bulletins
Get the most important news and business ideas from Big Picture magazine's news bulletin.
-
Blue Print4 weeks agoThis Wide-Format Pro Started at Age 11, and 32 Years Later, Still Loves What He’s Doing
-
Buzz Session1 month agoWide-Format Printers Share Their Thoughts on Business-Advice Books
-
Columns19 hours ago5 Current Customer Revenue Generators You Likely Aren’t Thinking About
-
Beyond Décor: Rachel Nunziata2 weeks ago3 Things Print Pros Must Do to Build Stronger Relationships in the Interiors Market
-
Press Releases2 months agoCanon USA Unveils Enhanced PRISMA Home v1.5 Cloud Portal
-
Press Releases1 month agoKornit Digital Reveals New Opportunities With Robust Showcase at FESPA Digital Print Expo 2024
-
Press Releases1 month agoDrytac Set For Expansive Solutions Showcase at ISA Sign Expo 2024
-
Press Releases2 months agoBrother Enters Wide Format Latex Segment With Latest Launch