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To help printing firms increase sales and margins and reduce the cost of each sale, the National Association for Printing Leadership (NAPL) offers a two-day workshop “Increase Your Sales and Profits,” June 4 to 5 at the Marriott O'Hare, Chicago. The workshop immediately following the GATF/NAPL Sheetfed Pressroom Conference, June 1-3 in Chicago.

Peter Ebner, author of the book “Earn Over $100,000 a Year Selling Printing,” will show print business sales representatives how to get to the “top of their game” through the five essential selling skills: prospecting, presentation, overcoming objections, handling price, and closing.

The registration fee of $899 ($799 for NAPL members) includes the Peter Ebner sales-training audio library. (National Association for Printing Leadership: 800-642-6275, www.napl.org)

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