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Large-Format Printers Should Be Hosting More Q&A Sessions on Social Media

A new, curious audience awaits on multiple platforms.

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Ask Me Anything

One of the lessons of social media is how much people like interacting with brands and business owners, especially in fields where they have a special interest (such as wide-format digital printing). As such, take inspiration from Reddit’s hugely popular question-and-answer format and host your own Ask Me Anything (AMA) to engage with local customers. Don’t want to risk revealing too much about the clients you serve? Make it a product Q&A. Facebook Live and YouTube let you broadcast using your own webcam and microphone, which is preferable if you want to create webcasts that look somewhat professional with high-quality audio and video. Instagram Live is more limited, as it only lets users broadcast from its mobile app.

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