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Know When To Let Go

Outsourcing a service in the name of better customer service is anything but a failure, and it’s likely to be worth the risk.

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Consider outsourcing more than just what you can’t do.

Just because you’re comfortable with and capable of doing something doesn’t mean it’s worth doing. Properly vetted vendor partners can help you stay nimble while providing a comprehensive service, particularly if you’re a small company and/or understaffed. How can this be done? Focus on parts of the process that are peripheral to what sets you apart, even if they seem simple. For example, outsourcing mailings or graphic-file formatting might allow employees to focus more on boosting production or sales.

Source: “How Subcontractors Become Picture-Perfect Partners,” Big Picture

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