Keen Systems Releases White Paper with Key Online Marketing Research and Tactics for Print Service Providers

Keen Systems, Inc., known for its leading web-to-print solution, released the white paper 9 Things You Must do to Market Your Print Shop Online to help PSPs take advantage of online marketing and social media self-promotion opportunities. Topics covered include various Google services, Yelp, Facebook, and more.

The free white paper can be downloaded at: http://keenprint.com/resources

U.S. consumers and businesses have shifted almost entirely to finding local products and services on the Internet making it crucial for PSPs, along with most other local businesses, to be easily discovered online. Being listed in the right places and maintaining up-to-date profiles can make a considerable difference in attracting new business online.

Keen considers online marketing an important component of the success formula for the modern print business and provides training and ongoing support to each of its customers.

“Ecommerce is a key component of most businesses today. Increasingly, web-to-print solutions are becoming a necessity in the print industry,” says Vitaly M. Golomb, CEO at Keen Systems “However, for most printers, simply having an ecommerce website is not enough. They need to get savvy with the various ways of attracting future customers online.

We saw this need and our team answered it with this valuable guide.”

About Keen Systems
A venture capital-backed, Silicon Valley startup, Keen Systems is disrupting the print industry and enabling print service providers of any size to set up turnkey online stores and manage customer relationships.

Keen helps print service providers optimize their business to increase profitability, free their sales team from account management chores, and expand their capabilities with an ecosystem of integrations. Keen provides an incredibly easy-to-use interface, quick start tools to go from zero-to-live in days, and is a cloud based software platform. Keen was founded in Silicon Valley, by a team with deep roots in both print and Internet technology.

Keen Stores launched at Graph Expo 2011 where it won a “Must See ‘Em” award. At Graph Expo 2012, Keen was awarded InterTech Technology Award – the youngest company to win this award in its 34-year history. And in 2013, Keen was awarded the web2award by the Printing Industries of America for its innovative PrintIsBig campaign.