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Avery Dennison Showcases Pressure-Sensitive Film Portfolio and Application Techniques at 2013 SGIA Expo




Avery Dennison today announced that its broad array of high quality digital, opaque and translucent pressure-sensitive films will be featured in Booth 863 at the 2013 SGIA Expo, October 23 – 25, 2013 in Orlando, Florida. In addition, vehicle wrap application techniques will be demonstrated several times each day.

“Avery Dennison has the right product for the full spectrum of graphics installations,” said Joel Ross, senior manager, global marketing communications at Avery Dennison Graphics Solutions. “Our experts, Paul Roba and Justin Pate, will demonstrate proper vehicle wrap installation techniques for the graphics installer community throughout the show.”

Pate, a globally recognized graphic installer, and Roba, North America technical manager at Avery Dennison Graphics Solutions, will lead vehicle wrap demonstrations on a 2014 Jaguar F-TYPE convertible with Avery Dennison Supreme Wrapping Films, including the Conform Chrome Accent Wrapping Films. The Supreme Wrapping Film portfolio will be expanded with more than a dozen new colors available in January 2014.

The car wrap demonstrations in the Avery Dennison Booth 863 will be held on Wednesday, October 23 and Thursday, October 24 at 10 a.m., 1 p.m. and 3 p.m. and on Friday, October 25 at 10 a.m. and 1 p.m.

Avery Dennison recently launched the “Film It – Imagine what you can do” campaign, challenging print services providers, graphic designers and installers to consider all the options available to them with the Avery Dennison MPI 1005 Supercast Series, an ultra-conformable series of digital films with a variety of high performance adhesive options.

To showcase the “Imagine what you can do” campaign, Avery Dennison invited Nolan Beck, a third-year graphic design student at the Cleveland Institute of Art, to design a partial wrap that will be digitally printed on MPI 1005 Supercast Easy Apply RS™ and installed on the Jaguar F-TYPE convertible.


Visitors to Booth 863 can also register to win $1005 worth of free MPI 1005 Supercast digital film. Five lucky customers will win each month, October through December. Customers can also redeem a rebate of $1 off per yard of individual MPI 1005 Supercast Digital Media and Digital Overlaminate 1000 Series film rolls now through December 15 via

Avery Dennison graphics films will be on display in many distributor booths, including Grimco, Laird Plastics, Gregory, Advantage Sign Supply, N Glantz, Interstate Electric (IEC), Agfa Graphics and Piedmont Plastics.

Avery Dennison printer OEM partners Epson America, Inc., HP, Mutoh America, Seiko – Infotech Division, Triangle Digital INX Digital Co. and Zund America, Inc. will be running Avery Dennison top-of-the-range MPI 1005 Supercast and MPI 2611 Wall Film media on their equipment.

For more information on Avery Dennison products, designers and printers can visit or contact Avery Dennison at 800-282-8379 for additional information.

About Avery Dennison
Avery Dennison (NYSE:AVY) is a global leader in labeling and packaging materials and solutions. The company’s applications and technologies are an integral part of products used in every major market and industry. With operations in more than 50 countries and 30,000 employees worldwide, Avery Dennison serves customers with insights and innovations that help make brands more inspiring and the world more intelligent. Headquartered in Pasadena, California, the company reported sales from continuing operations of $6 billion in 2012.

A segment of Avery Dennison’s Materials Group, Avery Dennison Graphics Solutions provides imaging materials and service solutions for fleet, architecture and transportation markets. For more information, visit Join the Avery Dennison conversation at, follow us @AveryGraphics on Twitter and stay up to date by subscribing to Avery Dennison Works, a monthly e-newsletter.


Avery Dennison is a registered trademark of Avery Dennison Corporation. All other Avery Dennison brands, product names, antenna designs and codes or service programs are trademarks of Avery Dennison Corporation. Certain third party trademarks and trade names used herein are the property of their respective owners.



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