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Avery Dennison Hosts Special Guest Richard Rawlings at SEMA 2016




WHAT: Avery Dennison Graphics Solutions announced today that its booth #12551 at the 2016 SEMA Show, November 1-4 in Las Vegas, will feature new products, live car wrap demonstrations, and Richard Rawlings of Gas Monkey Garage crowning the King of the Wrap World.

The Wrap Like a King Challenge grand prize package is valued at almost $5,000, including a $1,000 cash prize, a King of the Wrap World trophy, almost $1,000 worth of marketing support from Avery Dennison and more.

The new Avery Dennison ColorFlow Supreme Wrapping™ Films, MPI 1105 supercast films and Colored Overlaminates for Conform Chrome films will be on display at SEMA. World-renowned installers Justin Pate of the Wrap Institute, Jim Miller of Miller Decals, John Duever of We Wrap Anything and Joffrey Van der Jagt of Prowrap Professional Carwrapping will be providing daily wrap demonstrations with the new films.

WHEN: On Wednesday, November 2 at 3 p.m., Rawlings will present the King of the Wrap World with the ultimate Wrap Like a King title and winner’s trophy in the Avery Dennison booth #12551. The King of the Wrap World will be chosen from one of the Challenge’s eight regional wrap kings.

WHERE: Avery Dennison Booth #12551 (Restyling & Car Care Accessories, North Hall & Westgate)

Fans from all over SEMA will have a chance to share pictures of everything happening at the Avery Dennison booth with the hashtags #AveryDennison and #ColorFlow.


Find out more about Avery Dennison’s presence at SEMA 2016 by following the company on social media at and @ADGraphics_NA on Twitter and Instagram.

For more information on Avery Dennison, visit, and visit for more on this year’s SEMA Show.



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