Categories: Case StudiesInterior DécorRetail and Point-of-Purchase

The Greatest Showroom

Showrooms exist to highlight a certain product, and an impeccably designed backdrop can enhance the customer experience. The integration of expertly crafted graphics and pristine interior design can be just what it takes to help customers envision a product not only within the display space, but in their own homes or offices. This is precisely what Divine Flooring Company was seeking for the business’s Vancouver showroom, and 40 Visuals knew just how to execute the job.

Working with a tight deadline so that the product display room could open on time in May 2017, 40 Visuals got to work creating striking prints to complement the products on display. Using the shop’s Printer Evolution Eos 100 DS, the team output 47 square feet of graphics onto Verseidag Premium Backlit Textile fabric.

Kelsey Johnson

Kelsey Johnson joined the Big Picture and Screen Printing teams as assistant editor in January 2017 after graduating with a bachelor’s degree from Purdue University. She is based out of Cincinnati and spends her free time exploring local coffee shops and driving all over the Midwest attending concerts.