When it comes to out-of-home (OOH) advertising, the possibilities seem nearly endless.
That’s evident in the winning projects from the 2021 and 2022 OBIE Awards, which honor creative excellence in OOH advertising design.
As you’ll see in the photos here, OOH advertising can take on many captivating forms – all brought to life thanks to the resourcefulness of print pros and vehicle wrappers across the country.
OMEGA MART Custom Iconic Mobile Billboard Truck PR Release
AWARD TYPE: 2022 Gold OBIE
AGENCY: Kre8 Media Team, Company 8 Ad Group & Omega Mart Marketing Team
ADVERTISER: Meow Wolf’s Omega Mart
Hendricks Immersive Bus Shelters
AWARD TYPE: 2022 Silver OBIE
AGENCY: Space / Denstu X
ADVERTISER: William Grant & Sons
Pop-Up Art
AWARD TYPE: 2022 Bronze OBIE
AGENCY: Johannes Leonardo, Colossal Studios, and Publicis Media
ADVERTISER: Oscar Mayer
Nissan Pathfinder Finds Its Way Back to Nature with JCDecaux
AWARD TYPE: 2022 Bronze OBIE
AGENCY: TBWA/Chiat/Day NY
ADVERTISER: Nissan
Bendy Buses
AWARD TYPE: 2022 Bronze OBIE
AGENCY: Hydrogen
ADVERTISER: The Polyclinic
Panera Bread – Cheese Pull
AWARD TYPE: 2022 Finalist
AGENCY: ODN
ADVERTISER: Panera Bread
Pooch Perfect
AWARD TYPE: 2022 Finalist
AGENCY: OMG23
ADVERTISER: ABC Entertainment
Arts Emergency
AWARD TYPE: 2022 Finalist
AGENCY: FCB Inferno
ADVERTISER: Arts Emergency
Bottega Veneta – LAX Rooftop
AWARD TYPE: 2022 Finalist
AGENCY: Publicis
ADVERTISER: Bottega Veneta
Colorado Springs Utilities
AWARD TYPE: 2022 Finalist
AGENCY: Vladimir Jones
ADVERTISER: Colorado Springs Utilities
Amazon Prime Wheel of Time
AWARD TYPE: 2022 Finalist
AGENCY: Amazon Prime
ADVERTISER: Amazon Prime Wheel of Time
Big Rig Truck Driving School
AWARD TYPE: 2022 Finalist
AGENCY: Lamar Advertising
ADVERTISER: Big Rig Truck Driving School
Montefiiore – Einstein
AWARD TYPE: 2022 Finalist
AGENCY: Alto NY
ADVERTISER: Montefiiore – Einstein
We’re So Metal
AWARD TYPE: 2022 Finalist
AGENCY: Adams Outdoor Advertising
ADVERTISER: Penn Sheet Metal
Space Jam 2
AWARD TYPE: 2022 Finalist
AGENCY: Overall Murals
ADVERTISER: Warner Brothers
Living Billboards
AWARD TYPE: 2022 Finalist
AGENCY: Zulu Alpha Kilo
ADVERTISER: Interac Corp
Out of This World Chicken
AWARD TYPE: 2022 Finalist
AGENCY: CCO CA Creative
ADVERTISER: Dave’s Hot Chicken
Afterpay’s “Pay Better” Campaign
AWARD TYPE: 2022 Finalist
AGENCY: DASH TWO
ADVERTISER: Afterpay
Meek Mill “Expansive Pain” – Rocnation & MilkMoney
AWARD TYPE: 2022 Finalist
AGENCY: Rocnation
ADVERTISER: Rocnation
George Floyd — I Can’t Breathe Mama
AWARD TYPE: 2021 Gold OBIE
Creative Agency: William Ransom & Clear Channel
Advertiser: NE Sculpture Co
In honor of all the brave nurses. Now and forever.
AWARD TYPE: 2021 Gold OBIE
Creative Agency: Alto NY
Advertiser: Montefiore-Einstein
Ruth Bader Ginsburg
AWARD TYPE: 2021 Gold OBIE
Creative Agency: Extra Credit Projects
Advertiser: Extra Credit Projects
Nitrogen’s Turning Point
AWARD TYPE: 2021 Bronze OBIE
Creative Agency: AKC Marketing
Advertiser: Pivot Bio
The Cheetle-painted mural
AWARD TYPE: 2021 Bronze OBIE
Creative Agency: Goodby Silverstein & Partners
Advertiser: Frito Lay
Jingle Jangle
AWARD TYPE: 2021 Bronze OBIE
Creative Agency: BLT. 3D Out of Home Production Agency: Midnight Oil Agency.
Advertiser: Netflix
Birds of Prey 3D
AWARD TYPE: 2021 Bronze OBIE
Creative Agency: Creative: Warner Brothers, Production: Midnight Oil Agency
Advertiser: Warner Brothers
Feeding Imagination
AWARD TYPE: 2021 Bronze OBIE
Creative Agency: Zulu Alpha Kilo
Advertiser: Campbell Canada
Inspire Imagination
AWARD TYPE: 2021 Finalist
Creative Agency: Adams Outdoor Advertising
Advertiser: The Air Zoo
2.7 miles, then … LEFT!
AWARD TYPE: 2021 Finalist
Creative Agency: Adams Outdoor Advertising
Advertiser: Iron Mule Restaurant and Bar
Brick Phone
AWARD TYPE: 2021 Finalist
Creative Agency: Kinetic
Advertiser: Peacock
One Team, One State
AWARD TYPE: 2021 Finalist
Creative Agency: New Mexico United
Advertiser: New Mexico United
Mary Free Bed Antler Rehab
AWARD TYPE: 2021 Finalist
Creative Agency: Extra Credit Projects
Advertiser: Mary Free Bed Rehabilitation Hospital
Dumbbells
AWARD TYPE: 2021 Finalist
Creative Agency: Lamar Advertising Agency
Advertiser: Gold’s Gym
ECP COVID Self-Promo
AWARD TYPE: 2021 Finalist
Creative Agency: Extra Credit Projects
Advertiser: Extra Credit Projects
Corona Hard Seltzer — Bubbles
AWARD TYPE: 2021 Finalist
Creative Agency: Delta Media
Advertiser: Constellation Brands
35 of the Best Outdoor Advertisements You’ll Ever Find (Updated)
When it comes to out-of-home (OOH) advertising, the possibilities seem nearly endless.
That’s evident in the winning projects from the 2021 and 2022 OBIE Awards, which honor creative excellence in OOH advertising design.
As you’ll see in the photos here, OOH advertising can take on many captivating forms – all brought to life thanks to the resourcefulness of print pros and vehicle wrappers across the country.