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Business + Management: Marty Mcghie

3M Offers Branding Education

Small businesses can explore marketing strategies with the ‘Brand You’ website.

Published

10 years ago

on

December 3, 2015

By

Big Picture Staff

In light of a March 2014 study that revealed the number of small businesses that don’t utilize their storefronts (36 percent) and vehicles (46 percent) for advertising, 3M has launched the online resource “Brand You” to provide branding education for small businesses. The site features information ranging from quick “brand basics” to essays on the science of visual theory. Users can also peruse testimonials from other business owners, as well as case studies and galleries of successful business branding.

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