Printed Advertising Takes to the Streets

Are you printing for out-of-home advertising agencies? Perhaps you should be, because the opportunities for creative applications of wide format range from transit ads to pop-up campaigns that can go anywhere. The OAAA even has an awards category for “out there” campaigns: Individual Execution: Street Furniture/Transit/Alternative. Browse the 2016 winners below.

Silver OBIE: Ride the Kraken
Creative agencies: Dead As We Know It, C2C Outdoor
Advertiser: Proximo Spirits

Finalist: Troop Train
Creative agency: Garrison Hughes
Advertiser: Heinz History Center

Finalist: The Cuervo Rolling Stones Tour Plane Activation
Creative agency: Proximo Spirits
Advertiser: Jose Cuervo

Check out more :

Beer-Spouting Print Makes for Golden Advertising

Print Brings Feeling to Food

OBIE Winners Wrap Trash Cans, Crates, and More

Automotive OOH Ads Leverage Mixed Media

Big Picture Staff

Big Picture magazine has been serving wide-format printing professionals for more than 25 years, providing business-specific content to help boost bottom lines through its industry-leading magazine, website, email bulletins, Brain Squad and social media channels.

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