Brainstorm

Have a Great Idea for Your Boss? Don’t Make This Mistake

Have a bold new idea to improve performance in your business? Don’t rush to tell staff about “your plan.” Instead, look for a way to present the new idea as coming from far away. A recent study by management scholar Jennifer Mueller found that when an idea is presented as originating from a distance, people picture it in the abstract: They grasp the gist, focus on the end goal, and appreciate the ingenuity. But when it’s described as coming from nearby (i.e. internally generated), they zoom in on detailed practicalities and imagine all the potential problems. It’s why employees (and friends) will listen sympathetically to an outside consultant’s ideas or something they found in a book, but if it comes from you, they only see reasons it won’t work.

Big Picture Staff

Big Picture magazine has been serving wide-format printing professionals for more than 25 years, providing business-specific content to help boost bottom lines through its industry-leading magazine, website, email bulletins, Brain Squad and social media channels.

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