Categories: Workflow + Software

Esko Launches ‘Platform for Brands’

Esko and have revealed Platform for Brands, a system designed for brand owners and marketers to integrate packaging, marketing, and digital asset management. The aim of the platform is to help users deliver a consistent brand experience across digital and physical consumer channels. Platform for Brands establishes a “Single Source of Truth” from which brand assets stem and through which changes can be enacted across a variety of platforms.

The system is modular and available onsite or hosted. It can be integrated with other ERP, MIS, PIM, and PLM systems.
 

Big Picture Staff

Big Picture magazine has been serving wide-format printing professionals for more than 25 years, providing business-specific content to help boost bottom lines through its industry-leading magazine, website, email bulletins, Brain Squad and social media channels.

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