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The Sustainable Billboard

Billboard celebrates PEFC’s 10th anniversary.

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In France, the Programme for the Endorsement of Forest Certification (PEFC) has celebrated its 10-year anniversary by creating a print-free billboard to promote its message of sustainable forest management. The 66-foot billboard uses more than 200 plants to spell out the letters and message, “For our Forests” (as well as for the blog, nos-forest.org), while the logo and texts are made of PEFC-certified French wood. At night, the sign is illuminated using low-energy lighting.

PEFC
www.pefc.org
 

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