Case Studies
Stair Graphics, Bus Wraps Shine in OBIE Awards
The Business and Technology winners showcase the possibilities of print.
The potential for print service providers in the realm of out-of-home advertising goes far beyond the billboard – although for the judges of the OBIE Awards, creativity of content is valued just as much as the creativity of the medium. The winners across the Business & Technology category boast floor and stair graphics, bus wraps, and more.
Best of Show: Made this with Adobe Creative Cloud
Creative agencies: MRY, Colossal Media
Advertiser: Adobe
Best of Show: You Can't Make This Stuff
Creative agency: Sukle Advertising & Design
Advertiser: Denver Water
Gold OBIE: World Gallery
Creative agency: TBWAMedia Arts Lab
Advertiser: Apple
Silver OBIE: Color Bars
Creative agency: TBWAMedia Arts Lab
Advertiser: Apple TV
Silver OBIE: The Story of the Opening
Creative agency: Antithesis Advertising
Advertiser: Golisano Children's Hospital
Finalist: Expectations
Creative agency: Colle+McVoy
Advertiser: Associated Bank
Finalist: Hey LA!
Creative agency: Oscar Insurance Corporation
Advertiser: Oscar Health
Finalist: MailChimp Billboards
Creative agency: MailChimp
Advertiser: MailChimp
Finalist: Wi-Fi Branches/Online Account Openings
Creative agencies: SapientNitro, Wilkins OOH
Advertiser: First Niagara Financial Group
Finalist: Powering the Mobile Commerce Revolution
Creative agencies: Noble People, West
Advertiser: Braintree
Check out more award-winning out-of-home advertising:
Interactive OOH Displays Turn Heads
3D-Printed Forest Critters Win Silver OBIE
Spotify Campaign Personalized to Each Neighborhood
Beer-Spouting Print Makes for Golden Advertising
Printed Advertising Takes to the Streets
Taking Billboards to the Next Level
OBIE Winners Wrap Trash Cans, Crates, and More
Automotive OOH Ads Leverage Mixed Media
Printvinyl Scored Print Media
New Printvinyl Scored wide-format print media features an easy-to-remove scored liner for creating decals, product stickers, packaging labels, and more. The precision-scored liner, with a 1.25” spacing on a 60” roll, guarantees a seamless and hassle-free removal process.
Konica Minolta Appoints Frank Mallozzi to President, IPP
This Wide-Format Pro Started at Age 11, and 32 Years Later, Still Loves What He’s Doing
Wide-Format Printers Share Their Thoughts on Business-Advice Books
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