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ISA International Sign Expo 2016 Tradeshow Floor Sells Out




The ISA International Sign Expo 2016 trade show floor has completely sold out, topping out over 200,000 square feet and nearly 600 exhibitors. This comes well in advance of the show, which occurs April 20-23 at the Orange County Convention Center in Orlando, Fla.

As the sign and graphics industry’s most diverse and exciting trade show floor, ISA International Sign Expo 2016 will feature the latest in new technologies and products. It also will include dozens of educational opportunities free with trade show admission.

“Selling out the trade show floor this far in advance of the show signals the excitement in the sign and graphics industry,” said Lori Anderson, ISA president and CEO. “We’re excited to deliver outstanding business opportunities, important new products and industry-leading education to attendees.”

The trade show floor is just one aspect of the four-day event. Other highlights:

• Keen insight into the coming tidal wave of demographic change and how that will impact businesses will be presented by demographer Ken Gronbach and Millennial expert Seth Mattison as part of the “Game Changer” sessions. Similar sessions were standing-room-only in 2015.
• A new daily drawing of up to $10,000 will boost the incentive for sign and graphics professionals to leave ISA International Sign Expo 2016 with new printing equipment.
• More than 60 educational events will feature the sign and graphics industry’s leading thinkers. The sessions are designed to address key business challenges and opportunities.
• Increased networking opportunities, including the ISA Rocks: THE Industry Party, will bring together attendees and exhibitors. A new reception for wide format printers also is on tap. They will join returning favorites like the ISA Networking Reception for Custom and National Sign Companies and the Last Hour Happy Hour, which closes the trade show floor each day.

ISA International Sign Expo 2016 is April 20-23 at the Orange County Convention Center in Orlando, Fla. To register or learn more, visit




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