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Diamond in the Rough

A uniquely shaped landmark requires a special install.

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IT’S ALWAYS AN honor for a PSP to get a high visibility project that has significance within the community, and that’s exactly what AZPRO Group got when they wrapped a classic diamond-shaped billboard on the side of the I-17 highway in Phoenix. AZPRO printed the project using an HP Latex 3600 printer onto 3M 3662 Scotchcal film and finished it with Oracal 210M matte laminate. Billboards are typically printed as banners, but AZPRO decided a wrap would best suit the project because of the unique shape.

Alex Marcheschi is the Associate Editor of Screen Printing and Big Picture.

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