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Building a Digital Services Portfolio is Focus of NAPL Book

Step-by-step guide to a successful digital services strategy




To help printing companies make smart decisions when adding digital services, the National Association for Printing Leadership published a new book, entitled,Building a Digital Services Portfolio: A Guide to Digital Solutions for the New Print Services Provider.

Author Cary Sherburne shows graphic-arts managers how to use the full spectrum of digital services to increase customer loyalty and meet the increasing demand for variable and on-demand printing, shorter runs, faster turnaround times, and non-print communications options.

The step-by-step guide explains why traditional business models based on selling as much print as possible at the best price no longer works today.

NAPL is a nonprofit trade association representing the $88 billion commercial printing industry. The 160-page book sells for $29.95 for NAPL members; $34.95 for nonmembers. (NAPL: 800-642-6275;



Interior Décor and Textile Printing: What Equipment Do You Need?

The First Installment of the new Interior Décor and Textiles Webinar Series, Bridging the Gap Between Commercial Peel-and-Stick Wall Graphics & Professional Home Décor, focuses on the technology used for these applications. Our expert panel of speakers cover topics such as what equipment to purchase, what to look for when purchasing, and the various applications you can offer with the equipment you currently have. Watch the first episode, sponsored by TVF, above.

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