What You Missed: Roland’s ‘Born to Wrap’ Workshop

Matt Richart and Dallas Fowler, co-owners of Louisville, Kentucky’s Digital EFX Wraps, hosted a two-day Roland DGA “Born to Wrap – Basics and Beyond” workshop in April. The class, sponsored by Avery Dennison, is part of a nationwide series aimed at graphic designers, production managers, print operators, graphics installers, and shop owners looking to expand their businesses. Big Picture’s associate editors attended Day One of the training to learn all about vinyl wrapping in the classroom and on the shop floor.

Nineteen installers attended the wrap training – some from suburbs of Louisville (including two Digital EFX Wraps employees looking to gain more installation experience) or surrounding states, while others traveled hundreds of miles from Arkansas, Missouri, and Florida. Attendees’ level of familiarity with vinyl ranged from no prior experience to 18 years in the signage and graphics industry; some eager installers had backgrounds in teaching, flooring, car detailing, or plumbing, while others brought knowledge from the wide-format, signage, and vehicle wrapping industries, from design and production standpoints. One thing all class attendees had in common? A desire to master the ins and outs of vehicle wrapping.